Search Engine Marketing

Everyone wants to be on the first page, but not everyone deserves to be there.

 

Your business needs to earn that right. Google now uses over 200 signals in their algorithm for scoring and last year, there were over 540 quality improvements to their search algorithm alone.

My search engine optimisation (SEO) services are designed to increase visibility within the algorithmic search results to deliver high quality, targeted traffic to your website.

HOW I CAN HELP

  • SEO CONSULTANCY

    I can help you define your SEO objectives & develop a realistic strategy with you. You may have in-house marketing teams who require support & guidance, or you may need me to be your full SEO team. I can work in both ways & advise on the best approach.

  • KEYWORD AND MARKET RESEARCH

    Solid keyword & market research help guide SEO strategy and allow us to provide realistic projections and forecasts of opportunity within your market. 

  • TECHNICAL SEO AUDIT

    I provide audits which analyse your website to ensure the search engines are able to effectively discover, crawl & index your web pages for maximum visibility.

  • ONSITE SEO

    I analyse your website’s structure, internal architecture & other key elements that are weighted within the search engines algorithms to provide recommendations for improved relevancy & alignment in targeting your keywords. I advise on all aspects of SEO, from site migrations, to schema & more.

  • LINK BUILDING

    Link Building is outdated terminology for marketing online. It’s often forgotten or not given the level of expertise & time it deserves, but links are still the fundamental signal used within scoring. Today 'link building' encompasses content marketing, PR & outreach to get people talking about your brand.

  • CONTENT MARKETING

    The backbone of any marketing campaign is compelling content and I can help brands get talked about in mainstream media.

  • SOCIAL MEDIA PROMOTION

    While the search engines are still in their infancy in understanding & using social signals algorithmically in scoring, it's important to reach your audience across all channels & amplify your content & message.

OTHER HELPFUL LINKS

  • Whether you’re looking to build brand awareness, send quality website traffic, or drive sales, I tailor my process to meet your needs...

  • Blogging is a great way to demonstrate your expertise in

    your industry...

  • Providing basic details such as the name of your business, its address and telephone number to key search engines and online directories will help your website rank...